To address this issue, we designed a coherent brand identity and developed a modern, attractive and professional website, focused on building trust with visitors and facilitating effective communication between potential customers and the company.In addition to the aesthetics and functionality of the site, we implement comprehensive SEO and Google Ads (SEM) strategies to maximize reach. With SEO, we managed to increase organic traffic from 250 visits to more than 170,000 visits per month in one year, with an average search position in second place and a CTR of 2.9%.At the same time, Google Ads campaigns generated an average of 200 conversions per day, between calls and WhatsApp messages, reinforcing direct interaction with customers and optimizing the profitability of the business.This comprehensive approach not only improved visibility and online presence, but also positioned the client as a reliable and accessible brand in its market.