In this case we needed to create a visual identity that reflected the creativity and elegance of our art brought to the musical environment. Of course, it was extremely important to highlight the originality and professionalism of our producer. We also needed to create a robust and modern platform where it would be possible to upload and sell licenses of music tracks in various formats, which would also allow greater freedom in the implementation of functionalities without being tied to other Beats selling platforms such as Beatstars, offering a more personalized and professional beats buying and selling website without wasting money on monthly or annual fees as in such third-party platforms.